Consumer Research and Marketing
This course explores the significance of customer research and its various types, guiding you to identify your target market and create buyer personas for better customer understanding. You'll learn to map the customer journey, conduct competitive analyses, and master market segmentation, all essential for effective marketing. You'll be well-prepared to apply consumer research to drive marketing success.
AUD $150
What's included?
The Importance and Types of Customer Research
How to Identify Your Target Market
How to Create and Use Buyer Personas
Creating a Customer Journey Map
How to Conduct a Competitive Landscape Analysis
A Guide to Market Segmentation
Contact us
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Suite No. 1535, 17 Gould Road Herston Qld 4006
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support@ilpasiapacific.com
Ph: 1300 768660
Opening Hours
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Mon -Fri: 9:00am – 5:00pm
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Sat – Sun: closed
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